Search Marketing News & Tips
Latest SEO news from the Woya team.
View our latest SEO, digital marketing news and blogs. Search for articles relating to your interest. Blogs and regular content remains king with Google and Bing, get your tips and ideas for self improvement on you search marketing or website.
Business Growth Marketing Tips for 2023
There are lots of things that you can do on the marketing front to tackle the last few months of 2022 and the new year ahead with the best possible chances of optimising business growth. The team at Woya suggest you follow these top business growth marketing tips and...
The Benefits of Website Hosting on a Dedicated Server
A website needs somewhere to live on the internet, and unless a business has its own dedicated server for website hosting, it will need to decide exactly where it will lie. Indeed there’s no shortage of options available, with a deluge of website hosting companies...
How To Increase Your Website Organic Traffic
It’s all well and good having a beautiful website full of all-singing, all-dancing functionality – but if no one visits it, its impact will be limited and the hard work poured into it fruitless. There are various ways to gain visitors to your website and widen its...
Understanding The Google Helpful Content Update
A new update is rolling out right now: the Google Helpful Content Update, and it’s a BIGGIE! With over 5 billion searches taking place every day on Google, it’s really no surprise that the digital marketing department of businesses worldwide have been shaped by the...
Why Your Website Load Speed is Important
SEO is a varied field, with it sometimes seeming like there’s hundreds of things for webmasters to consider and take care of when it comes to making sure their website ranks well in search engine results pages (SERPs). Yet one of Google’s most recent updates has...
Find SEO Keywords Your Potential Clients are Searching
The world wide web has broadened the potential client base for businesses all over the world, taking local businesses global and heightening their horizons. Google is undoubtedly the king of all resources for digital marketers, with some 3.8 million searches happening...
What is Domain Authority and Why is it Important?
In an ever-growing competitive marketplace that sees businesses needing to assert themselves as recognisable brands providing value at any opportunity, websites are important. Domain Authority is one contributing factor to an organisation’s digital success, and here...
The Importance of Directory Submission for SEO
It can seem as though the best practice in SEO changes daily – and it almost does, as it’s estimated that Google makes tweaks to the algorithms behind their search systems up to 200 times a year! There are many elements important to achieving the optimum search engine...
Why Quality Link Building is Essential for SEO
There are many elements required to build organic SEO ranking for any website, but there are few that have the impact that high quality link building does. Quality link building helps demonstrate to search engines’ algorithms the authenticity and trustworthiness of a...