Sectors  /  White Label 

White Label SEO For Agencies - Growth Without A Bigger Team

Add full SEO, AEO, GEO and Local SEO services to your agency without hiring, managing freelancers or giving up the client relationship.

We deliver through the Woya Way, behind your brand. You own the client, set the price and stay front and centre. We provide the team, process and delivery behind you.

Partner Margins Up To
20 %
Pricing From
£ 600
White Label
100 %

// White label SEO

Whitelabel SEO For Modern Search

SEO delivery now stretches well beyond technical fixes and a few pieces of content.

Clients expect traditional SEO, Local SEO, content, authority building and increasingly answers around AI search. For many agencies, building that whole capability internally does not make commercial sense.

White-label delivery gives you another option: keep the strategy and client relationship in your agency while using an established team to deliver the work behind it.

You may recognise some of these situations:

  • A client asked what you were doing about AI search and you did not have a clear answer.
  • You referred an SEO brief elsewhere and gradually lost more of the account.
  • One SEO hire has become a single point of failure.
  • You are coordinating multiple freelancers just to deliver one retainer.
  • You have won the client but do not have the delivery capacity.
  • You are turning away SEO work you would rather keep.

// Testimonials

What Clients Say

Real reviews from businesses using Woya.

// What Does That Cost You?

The Work You Can't Deliver, Puts The Whole Account At Risk

Agencies rarely lose a client because of one conversation.

More often, part of the scope moves somewhere else. SEO goes first, then another service follows, and eventually another supplier has a direct strategic relationship with the client.

White-label SEO lets you keep that capability inside your agency without having to build the entire delivery infrastructure yourself.

Hiring The Whole Capability Is Expensive

Technical SEO, content, authority building, Local SEO, Digital PR and AI visibility require different skills. You can build that internally, but the economics only work when there is enough consistent volume to keep the team productive.

Managing Multiple Freelancers Creates Another Job

A freelancer model can work well, but somebody still needs to coordinate strategy, briefs, quality, deadlines and reporting. White-label delivery gives you one structured process and one delivery team behind the account.

Referring SEO Out Changes The Relationship

The supplier may do excellent work, but they are now talking directly to your client about performance, strategy and what should happen next. With white-label delivery, those conversations remain with your agency.

Clients Are Already Asking About AI Search

You do not need to pretend there is a magic switch for ChatGPT visibility. You do need to be able to explain where the client currently appears, what evidence surrounds the brand and what can be improved across SEO, AEO, GEO and Local SEO. We give you the delivery capability behind that conversation.

// Client CASE STUDIES

Proof You Can Put
Behind Your Agency

See how Woya has delivered measurable SEO growth across different sectors, giving agency partners the confidence to sell a proven service without building the delivery team themselves.

For a white-label partner, the value is not only the result itself. It is having proven delivery, reporting and case-study evidence behind the SEO service you take to market.

// BUT WE TRIED THIS BEFORE

You May Already Have Been Burned By White Label

Missed deadlines, generic reports, template content, inconsistent quality a provider contacting the client directly.

Those are legitimate reasons to be cautious.

Our model is built differently. Every white-label package is delivered through the Woya Way, with defined deliverables, visible progress and reporting designed to be presented under your agency brand.

Your agency owns the relationship. We do not contact your client unless that has been explicitly agreed with you.

Before you commit, ask us to show you the reporting, workflow and deliverables you would actually receive.

Multiple computer screens displaying data and code in a modern office setting.

// SEO 2.0

Four Disciplines. One Delivery Methodology

The Woya Way combines SEO, AEO, GEO and Local SEO, with Digital PR and authority building supporting the wider programme.

The white-label package you choose determines the depth and volume of delivery. The work sits behind your agency rather than competing with it.

Modern digital marketing agency office with team collaborating on projects.

SEO

Technical, onsite and offsite SEO delivered through one structured process rather than pieced together across different suppliers.

Explore SEO

Modern digital marketing agency office with team collaborating on projects.

AEO

We structure useful content around the questions your client's customers ask, improving its usefulness across traditional search, answer engines and AI-assisted search experiences.

Explore AEO

Modern digital marketing agency office with team collaborating on projects.

GEO

We strengthen the information and external signals that help search engines and AI platforms understand and corroborate the client's business.

Explore GEO

Modern digital marketing agency office with team collaborating on projects.

Local SEO

For clients where location matters, we strengthen Google Business Profiles, reviews, citations, location information and local landing pages.

Explore Local SEO

// Test The Theory

Run This For
One Of Your Clients

Ask ChatGPT to recommend businesses like your client. 

If competitors repeatedly appear and your client does not, you have identified a visibility gap worth investigating.

If the client already appears, that is useful too. Either way, you can go into the next review with something specific to discuss rather than a generic conversation about AI.

// THE WOYA WAY

The Woya Way: Nine Steps, Every Programme

The Woya Way is our proprietary delivery methodology. Every white-label package follows the same nine-step process, with the depth and volume of work determined by the package selected. You sell the capability under your agency brand. We provide the delivery infrastructure behind it.
Modern digital marketing agency office with team collaborating on projects.

1. Research and Strategy

Your market, competitors, keywords and question intent mapped, plus entity mapping and a read on which businesses AI tools currently cite in your sector and location.

Modern digital marketing agency office with team collaborating on projects.

2. Audit

Full diagnostic of technical health, on-page, content and backlinks, extended with an AI visibility audit, a GEO audit and a schema completeness check. This is what drives the first 90 days.

Modern digital marketing agency office with team collaborating on projects.

3. Local Optimisation

Google Business Profile & Bing Places, sector-specific citations, NAP consistency, reviews, and the local signals that decide whether AI tools recommend you nearby.

Modern digital marketing agency office with team collaborating on projects.

4. Technical SEO

Foundations search engines and AI systems can access and trust, with schema elevated from a tick-box task to a core deliverable.

Modern digital marketing agency office with team collaborating on projects.

5. Onsite SEO

Page-level optimisation for rankings and for AI answer extraction, at your programme's monthly page volume.

Modern digital marketing agency office with team collaborating on projects.

6. Content

Topical depth that earns citation in AI answers.

Modern digital marketing agency office with team collaborating on projects.

7. Offsite Authority

Backlinks, Digital PR and brand mentions that signal trust to Google and to AI systems.

Modern digital marketing agency office with team collaborating on projects.

8. Reviews and Reports

Review generation and response management, plus a plain English monthly report.

Modern digital marketing agency office with team collaborating on projects.

9. CRO

Conversion quality assessed on every page we touch, including traffic arriving from AI referrals.

The Woya Way runs a nine-step delivery process built from 1,000+ campaigns.
Ask us to walk you through it on a call.

// SEO 2.0

Results You Can Watch

Every white-label package comes with access to the delivery and reporting platform.

Track rankings, AI visibility, organic traffic, enquiries and the work completed across your client accounts.

Reports can be presented under your agency brand, giving your team the information it needs for client reviews without rebuilding everything manually.

// THE PROCESS

How Partnership Works

Four simple steps from application to delivering SEO
under your brand.
01
Apply
Submit partner application. We review within 48 hours. Quick call to discuss fit and goals.
02
Onboard
Portal setup, brand assets uploaded, pricing structure agreed, co-branded materials created.
03
Sell
You sell SEO to your clients using our pricing, deliverables, and case studies. We support presales.
04
Deliver
We deliver SEO under your brand. You invoice clients, we invoice you at partner pricing. Simple.
// WHAT YOU GET

Complete White-Label
Infrastructure

Everything you need to sell and deliver SEO
under your brand.

Co-Branded Dashboards

Your logo, your colors, your domain. Clients see your brand throughout the platform. No "powered by" badges.

Custom Reporting

White-label reports with your branding. Automated monthly delivery or on-demand generation.

Sales Materials

Pitch decks, pricing sheets, case studies, ROI calculators. All co-branded and ready to use.

Partner Portal

Manage all clients in one place. See revenue, margins, delivery status. Track everything.

Client Confidentiality

NDAs, data protection, confidentiality guaranteed. We're invisible to your clients.

// PARTNER TIERS

Transparent Margin Structure

Volume-based tiers with clear pricing. The more clients
you bring, the better your margins.

Essential Partner

Agency Only

Full Price - £995

£800 /month

20%

Partner deduction from published package prices

  • SEO audit and plan in your brand for up to 15 pages
  • WordPress technical SEO fixes, provided or done for you
  • Keyword research and strategy with up to 30 keywords tracked
  • 1 on-page optimisation or blog per month with basic AEO foundations applied
  • Basic conversion tracking setup via Google Tag Manager
  • 20 links per month through local citations and directory submissions
  • Google Business Profile setup and monthly optimisation for 1 location
  • Monthly performance report in your brand, covering rankings, traffic and GBP insights
  • Email support, fully white label, you retain client relationship

Authority Partner

Agency Only

Full Price - £2,250

£1,575 /month

30%

Partner deduction from published package prices

  • Advanced white-label full-site technical SEO audit and delivery plan for up to 50 core pages
  • WordPress technical SEO fixes and implementation
  • Keyword research and ongoing tracking for up to 150 keywords
  • Competitor research and tracking for 3 competitors
  • 2 on-page optimisations and/or SEO blogs per month with GEO and AEO techniques applied
  • Full conversion tracking implementation through Google Tag Manager
  • 100 links per month including directory citations and 3 premium niche links
  • 1 white-label Digital PR placement per month with guaranteed PR and authority placement
  • 1 white-label Guest Post placement per month on a DA30-70 publication
  • Google Business Profile setup and monthly optimisation for 1 location
  • Google Business Profile review monitoring
  • Advanced agency-ready reporting covering competitors, conversions, traffic and rankings
  • AI traffic tracking and conversion reporting
  • AI prompt research, visibility tracking and reporting
  • Quarterly strategy report
  • Named account manager for your agency
// Blog

Read the Latest

Sector insights, SEO strategy and AI search updates from the Woya team.

// Questions

FAQs White Label SEO

Everything you need to know about pricing, programmes and how we work.
White-label SEO allows your agency to sell SEO under its own brand while another specialist team handles some or all of the delivery behind the scenes. With Woya, your agency retains the client relationship while we deliver the agreed package through the Woya Way.
Woya operates behind your agency rather than competing with it. We do not contact or market directly to partner-introduced clients unless you have explicitly agreed that we should be involved. Reporting and client-facing materials can be presented under your agency brand.
Your agency does. You remain responsible for the commercial relationship, client communication and invoicing. We provide the agreed delivery behind you. Client protection is a fundamental part of the partnership.
Yes. Your agency decides what it charges the client. Woya charges your agency the agreed partner price for the white-label package being delivered. That gives you control over your own positioning and margin.
Every package is delivered through the Woya Way, our methodology covering SEO, AEO, GEO and Local SEO, with authority building and Digital PR incorporated according to the package selected. The depth and volume of content, optimisation, authority work, tracking and reporting depend on the package.
Yes. We can help with scoping, identifying the appropriate package and answering delivery questions before you present the proposal to your client. Your agency remains responsible for the client relationship and final commercial proposal.
Normally, no. The default model is that your agency manages communication and we work behind you. If a different arrangement would make sense for a particular account, that would only happen with your agreement.
Woya provides the underlying performance and delivery reporting. Your agency can use that information in client reviews and present reporting under its own brand. You can see what has been delivered and how visibility, rankings, traffic and other agreed metrics are changing.
Yes. The Woya Way brings traditional SEO together with AEO, GEO and Local SEO rather than treating AI visibility as a separate bolt-on service. We work on the content, entity information, authority and external signals that help search engines and AI platforms better understand and corroborate the client's business.
The client relationship remains between you and your client. We stop delivery on that account according to the agreed partner terms. Woya does not use the end of the engagement as an opportunity to approach the client directly.
Yes, subject to the current partner package and commercial terms. Starting with a small number of accounts can be a sensible way to test workflow, reporting and delivery before expanding the relationship.
It can work well for web agencies, PPC agencies, branding and creative agencies, PR firms, social agencies and broader digital agencies that want to offer SEO without building the full delivery capability internally. It can also support agencies that already offer SEO but need additional capacity, specialist skills or resilience behind their existing team.
No. You can use Woya where it makes commercial or operational sense. That might be one account, a particular type of client, overflow capacity or the wider SEO delivery function.
Once the package, access and scope are agreed, onboarding can begin. The exact timing depends on the account, the access required and any information needed from your agency or client. We will confirm the onboarding steps before delivery starts.

// Book a Consultation

Explore White Label Packages

Bring us a live client or a recent SEO brief.

We will look at what the client needs, how we would scope it and what delivery through Woya would look like behind your agency.

✅ Review A Real Account
We will look at current search and AI visibility and identify where we would focus first.

✅ See The Actual Reporting

We will show you a real monthly report, unbranded, so you can decide whether you would be comfortable putting it in front of your best client. That is the only test that matters and most suppliers avoid it.

✅ Understand The Commercial Model

We will walk through packages, partner pricing, responsibilities and where the boundaries sit.

Your client stays your client. That is fundamental to the partnership.