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Choosing an agency for local SEO
Local SEO is not a mystic art, but a series of regular and accurate listings that quote your NAP (name, address, phone number), plus essential work on your website and local directories such as Google My Business and Bing Places.
Finding a partner that truly understands local SEO and the impact is not an easy task. However local SEO is becoming more relevant to local businesses of all sectors and size. The rise of Google My Business and Bing Places are due to massive investment by the search engine giants and are trending topics.
Check us out, Google “Digital Marketing Agency Chichester” and see us on P1 (08/04/22) Let’s get started.
What should you look for in an Local SEO agency that can produce results?
Evidence based results
Minimal contract period
Free proposals & keyword research
Qualified references and SEO reviews
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What is local SEO?
Local SEO (Local Search Engine Optimisation) is sometimes referred to as local search engine marketing and an effective way to market your local business online. It helps companies promote products and services online to customers when they are actually looking for them locally.
We achieve results through different methods which often are different to those we use for standard or organic SEO.
According to Google, 46% of searches now have a local intent.
So the idea of local SEO would be to rank your business or website where the query has a local intent. For example for a search query like ‘solicitor near me’ or ‘best solicitor in [location]’.
We have written a few SEO blog articles, specifically on local SEO, including one discussing Google local pack, which is where you rank top 3 and get all the exclusivity in your location.
Local keyword research is the essential place to start with local SEO campaigns. We review search statistics and understand search patterns for your audience.
Competitor data is freely available if you know where to look and this critical information helps the team analyse what works and where we can out manoeuvre the competition.
Work with Woya to develop a strong keyword SEO strategy, including content development based on the latest intelligence.
Local SEO is more relevant than ever, we have the tools and expertise to make this work for your business by ultimately increasing visibility and related new business enquiry levels.
Local SEO quote.
The best place to start with any project is a little detail.
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