// Blog Archives

Author: Natalie Karr

Increase Organic Traffic
Blog

How To Increase Your Website Organic Traffic

It’s all well and good having a beautiful website full of all-singing, all-dancing functionality – but if no one visits it, its impact will be limited and the hard work poured into it fruitless. There are various ways to gain visitors to your website and widen its appeal and exposure

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Google Helpful Content Update
Blog

Understanding The Google Helpful Content Update

A new update is rolling out right now: the Google Helpful Content Update, and it’s a BIGGIE! With over 5 billion searches taking place every day on Google, it’s really no surprise that the digital marketing department of businesses worldwide have been shaped by the little search box so many

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Website Load Speed is Important
Blog

Why Your Website Load Speed is Important

SEO is a varied field, with it sometimes seeming like there’s hundreds of things for webmasters to consider and take care of when it comes to making sure their website ranks well in search engine results pages (SERPs). Yet one of Google’s most recent updates has sought to prioritise user

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SEO Keywords Your Potential Clients are Searching
Blog

Find SEO Keywords Your Potential Clients are Searching

The world wide web has broadened the potential client base for businesses all over the world, taking local businesses global and heightening their horizons. Google is undoubtedly the king of all resources for digital marketers, with some 3.8 million searches happening per minute on the site… that’s 2 trillion a

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What is Domain Authority
Blog

What is Domain Authority and Why is it Important?

In an ever-growing competitive marketplace that sees businesses needing to assert themselves as recognisable brands providing value at any opportunity, websites are important. Domain Authority is one contributing factor to an organisation’s digital success, and here we’ll talk you through the ins and outs of what it is, and how

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Why Directory Submission is Important in SEO
Blog

The Importance of Directory Submission for SEO

It can seem as though the best practice in SEO changes daily – and it almost does, as it’s estimated that Google makes tweaks to the algorithms behind their search systems up to 200 times a year! There are many elements important to achieving the optimum search engine ranking through

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Why Quality Link Building is Essential for SEO
Blog

Why Quality Link Building is Essential for SEO

There are many elements required to build organic SEO ranking for any website, but there are few that have the impact that high quality link building does. Quality link building helps demonstrate to search engines’ algorithms the authenticity and trustworthiness of a website from the outside in – think of

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The Importance of Guest Posting for SEO
Blog

The Importance of Guest Posting for SEO

SEO is an ongoing focus for businesses looking to improve their visibility and popularity online, with it now forming a critical portion of a business’ digital marketing strategy. SEO is now considered a professional discipline and with algorithms growing smarter by the day, must form an integral part for any

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The Benefit of an SEO Competitor Analysis
Blog

The Benefit of an SEO Competitor Analysis

Here at Woya Digital, we’re passionate about helping businesses do better digitally and our SEO services form just one part of our commitment. Our SEO packages include the completion of a full website audit and also an SEO competitor analysis too. A competitor analysis is an important step in any

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// Blog

Read the Latest

Sector insights, SEO strategy and AI search updates from the Woya GO! team.
E-commerce PPC case study, x31.41 return on ad spend
Case Studies

Case Study: PPC E-Com

x31 return on ad spend over Black Friday and Christmas, from under x3 with the previous agency

A sustained x10 across the year, on the same budget,

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