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View our latest SEO, digital marketing news and blogs. Search for articles relating to your interest. Blogs and regular content remains king with Google and Bing, get your tips and ideas for self improvement on you search marketing or website.

Content Marketing for Financial Services SEO

Content Marketing for Financial Services SEO

When looking for a new accountant, did you know that 72% of potential clients start with an online search? For tax services, that figure increases ever so slightly to 76%, and for loans, it skyrockets to an undeniably huge 90% of financial services clients. The point?...

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Keyword Research for Financial Services SEO

Keyword Research for Financial Services SEO

One of the most important components of SEO is keyword research. Keywords guide the direction of your SEO efforts, determine the types of search queries you should look to rank for and differentiate your site from your competitors.  But, before you dive into the deep...

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Introduction to SEO For Financial Services Companies

Introduction to SEO For Financial Services Companies

There are over 80,000 financial businesses in the UK and - looking at the averages - around 80% of them have a website. That puts the number of companies in financial services vying for online visibility at a whopping 64,000 - which provides a good indication of the...

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Google Spring Cleaning – Google Core Update March 2024

Google Spring Cleaning – Google Core Update March 2024

The March 2024 Google Core Update was rolled out with the aim of improving search quality by targeting content abuse and promoting original, valuable content, leading to significant changes in site rankings and Google search results. Google wrote: "The March 2024 core...

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Website Redesign SEO Checklist

Website Redesign SEO Checklist

There comes a time in the life of most websites where the organisation responsible for it chooses to overhaul its look, feel and function, whether this be for branding, business direction, user experience (UX) or simply aesthetic purposes. It can be easy for those...

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Start Your Campaign With An SEO Website Analysis

Start Your Campaign With An SEO Website Analysis

With the ever-changing goalposts and frameworks presented by search engine algorithms and the myriad of both off and on-page tasks required to improve and optimise website SEO, where do you begin? There is a ‘right’ way to go about a successful SEO campaign and the...

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Why SEO Keyword Research is a Foundation Aspect of SEO

Why SEO Keyword Research is a Foundation Aspect of SEO

With internet users carrying out over 8.5 billion searches every day on Google alone (that’s 99,000 every second), every business needs to be well represented online in order to be found in appropriate queries, particularly above competitors’ listings. SEO (Search...

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Technical SEO Checklist for a Strong Foundation

Technical SEO Checklist for a Strong Foundation

SEO (Search Engine Optimisation) forms the backbone of any organisation's online digital presence: elevating it through the ranks of content found by search engines to gain exposure to the correct audience. However, no matter what businesses may try to improve their...

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Woya Digital’s SEO Marketing Success Strategy

Woya Digital’s SEO Marketing Success Strategy

SEO marketing (search engine optimisation) should be a key focus for those looking to grow a competitive and advantageous online presence. The lack of transparency in the search engine results sector however, does create confusion amongst those seeking support with...

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