// Search Marketing News

Why Quality Link Building is Essential for SEO

Why Quality Link Building is Essential for SEO

There are many elements required to build organic SEO ranking for any website, but there are few that have the impact that high quality link building does. Quality link building helps demonstrate to search engines’ algorithms the authenticity and trustworthiness of a...

read more
The Importance of Guest Posting for SEO

The Importance of Guest Posting for SEO

SEO is an ongoing focus for businesses looking to improve their visibility and popularity online, with it now forming a critical portion of a business’ digital marketing strategy. SEO is now considered a professional discipline and with algorithms growing smarter by...

read more
The Benefit of an SEO Competitor Analysis

The Benefit of an SEO Competitor Analysis

Here at Woya Digital, we’re passionate about helping businesses do better digitally and our SEO services form just one part of our commitment. Our SEO packages include the completion of a full website audit and also an SEO competitor analysis too. A competitor...

read more
Why We Start an SEO Campaign with a Website Audit

Why We Start an SEO Campaign with a Website Audit

With the prevalence and reliance on the internet that society now holds, SEO is very much a critical business practice in order to gain competitive advantage as well as the necessary visibility and exposure required to gain brand awareness and positive brand...

read more
Google MUM Algorithm Update

Google MUM Algorithm Update

The latest major update to the Google algorithm is known as Google MUM – and the Woya search engine gurus help explain the basics of what it is, what it does, and how businesses should update their practices to facilitate it. What are Algorithm Updates? What’s...

read more
Blog Structure for Success

Blog Structure for Success

Many businesses reap the benefits of posting regular blogs to their website in order to keep a library of relevant brand content available online for their customers; both potential and existing. Routine blogging is also important to support SEO (Search Engine...

read more
The Importance of SEO for Small Businesses

The Importance of SEO for Small Businesses

Search Engine Optimisation can seem like a daunting task for brands of all shapes, sizes and types. Big numbers and stupendous statistics often make a topic’s natural association reside with large, multinational corporations, but for SEO this is certainly not the case...

read more