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The 3 Step Guide to 100 Facebook Page Likes

The 3 Step Guide to 100 Facebook Page Likes

Reading Time: 3 minutes

Do you want to promote your latest business venture and need Facebook Page Likes?

Perhaps you’ve been doing stand-up for a while and want greater visibility. Whatever the reason, you’ve decided it’s time to set up a Facebook page and leverage your social standing through Facebook Page Likes.

However, it isn’t always as simple as it looks. Of course, a popular actor only has to tweet out her page and instantly gain a few hundred thousand likes. It probably won’t be that easy for you. In fact, even the initial hundred likes can be a difficult to attain milestone. But don’t fret. This article is going to take you through the basic steps to your first century.

1. Set Up the Page

Before you click on that “Create Page” link, stop and think for a while. Take some time to determine what you want your page to convey to the audience. It’s important to fully understand the essence of your venture first. Say that you’re a stand-up comic. What then is the purpose of your page? Make a list of the goals you want the page to achieve. You may want to reach a wider audience, and to promote events you’re participating in. You may also want to sell merchandise such as T-shirts and mugs. Plan out your page before you actually create it. It is also a good idea to create a stylised logo or customised cover page beforehand. After all, the page is part of your brand, and you want your brand properly represented.

Once you know the scope of the page, create it. Select the type of page you want to create from the list of options, and then give your page a catchy name. Fill out the page in detail – add a picture and cover image, and use the ‘add a button’ widget to allow visitors to easily take actions like making purchases. And don’t make the mistake of leaving the ‘About’ section bland. Make sure it’s as unique and memorable as anything you intend to post if you want genuine Facebook Page Likes.

2. Share it with Your Friends

Most people have sizeable friend lists. Yours probably has at least around 200 people. This is your starting base. Send invites to everyone on your list. Then follow up with close friends, and people who would find your page especially relevant. Send them messages through Facebook Inbox to both Facebook Page Like and Share the page. Do take care to ask them to like the page itself, and not some random post that you have put up. This should net you around 30 to 40 likes at the very least. It’s important, at this and every stage, to regularly update your page with relevant content that will keep viewers interested. The quality of your content is paramount to the success of your page.

3. Use Paid Campaigns

You can get only so far with organic shares. At some point, you will have to invest in a paid campaign in order to increase your reach. Start with £50 to boost a well-liked post to a specific target of customers. Through pay monthly marketing services, you should be able to reach a much larger segment of people who would be interested in your page. We have an article about online advertising on Facebook here.

Need Some Help?

The team at Woya Digital is a social media marketing agency in Chichester, here to help. We offer pay monthly social media solutions that are fully managed and personalised for your success. We can assist companies of all sizes, anywhere, promote themselves through the internet.

Our fixed price offering is straightforward and yields results! We are fantastic at social media management, website design and SEO, all paid monthly, with no upfront investment.

Growing Your Business Through Facebook

Growing Your Business Through Facebook

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If your small business sells products or services to consumers, Facebook can be a useful, free marketing tool.

Used correctly, this social media platform is a valuable conduit linking your brand with potential customers and a whole suite of tools to grow your business.

You can use your Facebook page to inform customers of business developments, offers and new products. However, you don’t want to post too often and you’ll need to share links, images and posts that your audience is interested in as well as sales-based stories. Promoting your business too much on a social media platform can lead to customers unfollowing or blocking your business page. It’s a fine balance between using Facebook as a tool to advertise your products and connecting with people.

Businesses can use Facebook Promoted Posts to reach a certain number of users, increasing the post’s reach. The tool allows you to choose your audience, for instance you can set a geographical location, age range or select interests, so you can reach the right type of people at exactly the right time, and not waste any of your valuable advertising budget on irrelevant eyeballs. You’ll be able to choose a budget and Facebook will estimate the number of people you’ll reach, giving you some useful insights into your possible advertising outcome before you commit a penny.

Promoting a post is a great way to attract new customers and draw them to your Facebook page and website. Carefully choose which posts to promote to make this functionality really work for you – fun and informative posts are more likely to increase engagement and drive traffic to your page than a sales pitch.

You also have the option to use Facebook Marketplace Ads. Again, Facebook allows you to target the audience of the advert, with a choice of sophisticated demographic options. The ad you create features in the News Feed sidebar and includes a headline, copy, an image and a website link. The price you pay will vary as the advert works on a bidding process. You can bid either on impressions (the number of times your ad is shown) or clicks.

Facebook contests and promotions are a great way to raise brand awareness too and can get users sharing your updates and expanding your network. Be aware though that there are rules for running a competition on Facebook and you’ll need to use a third party app.

Social media platforms are constantly evolving and trends are always changing. You need to monitor what is working and what your customers are interested in to get the most out of Facebook. Page insights can show you who your customers are, the Adverts Manager dashboard will allow you to see how your ads are performing and using tracked URLs means you can tailor the content you are sharing.

Do:

  • Understand what your audience shares on Facebook – images tend to attract more likes, shares and comments than a simple status update.
  • Engage with your followers – ask questions, share interesting new updates and reply to queries through Facebook.
  • Measure the success of your updates – see what your audience responds to and adjust your social media strategy accordingly.

Don’t:

  • Ignore feedback – Facebook is a useful tool for gathering feedback and customer opinions, make sure you take them on board.
  • Be slow to respond – people expect quick responses when it comes to social media so make sure your response times are appropriate.

Only post updates about your business – you need to keep your audience interested so post news updates, funny videos, pictures and views throughout the day that aren’t directly related to your business.

Woya digital is a social media marketing agency in Chichester, that can assist companies of all sizes, anywhere, promote themselves through the internet. Our fixed price offering is straightforward and yields results! We are fantastic at social media management, website design and SEO, all paid monthly, with no upfront investment.

Add a New Administrator to your Facebook Page

Add a New Administrator to your Facebook Page

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Whether you are working with a social media agency like Woya Digital or empowering an employee with access to Facebook, at some stage you will want to add or change an administrator or other role to your Facebook business page.

Unlike Twitter, where anyone with a password can access the account, Facebook works by giving an existing Facebook user a permission based role on the business page (see end of blog).

Adding roles on a Facebook page

Adding a new Administrator to your Facebook business page is a fairly easy task that will take only a few minutes (make sure you have the Facebook login email of the person you want to add) and is one essential action needed before Woya Digital can start work on your social media.

  1. Log in to Facebook
  2. Go to your main business page and look for the settings link, under the blue Facebook bar, top right hand corner
  3. Click Page Roles on the left hand side
  4. Add the new administrator by adding their Facebook account email address 
  5. If you do not know their Facebook login email, you can use their username, but only if they are an existing friend or already like the page – To ensure that you add the right person we suggest using their Facebook login email
  6. Click SAVE 
  7. Enter your Facebook password to confirm to amends

Add a New Administrator to your Facebook Page
Add a New Administrator to your Facebook Page
Add a New Administrator to your Facebook PageRole types
Admin

Admins can manage all aspects of the page, including sending messages and posting as the page, creating adverts, seeing which admin created a post or comment, viewing insights and assigning other page roles.

Editor

Editors edit the page, send messages and post as the page, create adverts, see which admin created a post or comment, and view insights.

Moderator 

A moderator can respond to and delete comments on the page, send messages as the page, see which admin created a post or comment, create adverts and view insights.

Advertiser

Advertisers see which admin created a post or comment, create adverts and view insights.

Analyst

Finally an analyst can just see which admin created a post or comment and view insights.

Woya digital is a social media marketing agency in Chichester, that can assist companies of all sizes, anywhere, promote themselves through the internet. Our fixed price offering is straightforward and yields results! We are fantastic at social media management, website design and SEO, all paid monthly, with no upfront investment.