// Search Marketing News
Find SEO Keywords Your Potential Clients are Searching
The world wide web has broadened the potential client base for businesses all over the world, taking local businesses global and heightening their horizons. Google is undoubtedly the king of all resources for digital marketers, with some 3.8 million searches happening...
What is Domain Authority and Why is it Important?
In an ever-growing competitive marketplace that sees businesses needing to assert themselves as recognisable brands providing value at any opportunity, websites are important. Domain Authority is one contributing factor to an organisation’s digital success, and here...
The Importance of Directory Submission for SEO
It can seem as though the best practice in SEO changes daily – and it almost does, as it’s estimated that Google makes tweaks to the algorithms behind their search systems up to 200 times a year! There are many elements important to achieving the optimum search engine...
Why Quality Link Building is Essential for SEO
There are many elements required to build organic SEO ranking for any website, but there are few that have the impact that high quality link building does. Quality link building helps demonstrate to search engines’ algorithms the authenticity and trustworthiness of a...
The Importance of Guest Posting for SEO
SEO is an ongoing focus for businesses looking to improve their visibility and popularity online, with it now forming a critical portion of a business’ digital marketing strategy. SEO is now considered a professional discipline and with algorithms growing smarter by...
The Benefit of an SEO Competitor Analysis
Here at Woya Digital, we’re passionate about helping businesses do better digitally and our SEO services form just one part of our commitment. Our SEO packages include the completion of a full website audit and also an SEO competitor analysis too. A competitor...
Proud Digital Media Partners of Will Powell in the British Touring Car Championship
We are delighted to announce that we are proud digital media partners of Will Powell in the 2022 British Touring Car Championship. Throughout the season we will be providing Will with digital marketing support plus our exclusive digital PR.Will Powell Confirmed as...
Why We Start an SEO Campaign with a Website Audit
With the prevalence and reliance on the internet that society now holds, SEO is very much a critical business practice in order to gain competitive advantage as well as the necessary visibility and exposure required to gain brand awareness and positive brand...
Google MUM Algorithm Update
The latest major update to the Google algorithm is known as Google MUM – and the Woya search engine gurus help explain the basics of what it is, what it does, and how businesses should update their practices to facilitate it. What are Algorithm Updates? What’s...