// Search Marketing News
Core Web Vitals Google Update – Coming May 2021
The working world all but ground to a halt in 2020, but some businesses were better equipped than others to keep running and delivering their products and services. One such business was Google, and in some ways, they have truly benefitted from more people being at...
The Value of Good Marketing Content
The marketing sphere is changing and evolving all the time in line with new technologies, and now more than ever, with consumer expectations and appetites. Amongst the buzzwords and terms we all hear banded about online, two words in particular are front and centre...
Woya White Label SEO Services
Whether you're a web developer, digital marketer, designer or content manager, you already know how vital SEO is to everything we do online.The challenge for many businesses is that SEO is complex, varied, and requires expert knowledge. Offering a professional SEO...
Content Creation Tips for Every Step of Your Funnel
When it comes to the art of digital marketing, we often work clients who haven't heard of the terms we use and don't necessarily know how to leverage each step of the customer experience to drive sales. We have created this article not only to explain why every step...
10 Top Social Media Trends for 2021
As the exponential growth of social media and its presence in our everyday lives continues on a sky-high trajectory, the question we've heard asked many times over the past few months is - how long can it continue? 2020 has been extraordinary in many ways. As our...
How to Respond to a Negative Google Review
For modern businesses, a negative Google review can feel like its make or break - but how you respond and manage bad reviews, determines the potential impact. It is vital to have a review strategy in place, so let's look at what marketing tactics you can use to manage...
Google Reviews And Your Local Business
Google is a big beast – the most visited search engine in the world, it processes 3.5 billion searches every day and is increasing by about 10% year-on-year. You may think your small, locally-focused business can't really benefit from Google, but the truth is, it...
Business Website Hosting and Security
As digital marketing experts, the Woya Digital team knows that just about every business in every market, in every sector in the world needs a website. Not just any old website either - it needs to function correctly, be safe and secure, and provide a fantastic user...
Facebook Hashtags have made a Comeback
Have you recently started noticing Facebook posts that now include a collection of #hashtags? A new update introduced in July 2020 means Facebook hashtags have made a big comeback and effective usage on the platform can aid businesses massively in their visibility -...