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Digital tools power the modern finance industry. In fact, 80% of global financial businesses state that improving the quality of their digital experiences for customers is a crucial strategy. This is alongside another 80% of banks that are looking to accelerate their technological capabilities, signalling widespread uptake. The key takeaway?
Stand out among your local competitors and gain a notable, visual online presence, by harnessing the power of local SEO. Local SEO for financial advisors can drastically boost the quality and quantity of organic traffic to your website and so generate good local leads. With 4 out of 5 Google
Did you know that the average load speed of top-ranking Google pages is 1.65 seconds? It can’t be a coincidence that this is around a second slower than average speed across the internet, with those snappy sites constantly scooping up the best spots on the SERPs. It all boils down
At its core, search engine optimisation (SEO) strategies are all about making sure your website looks its best in the eyes of Google. From boosting your load speeds to keyword research, these strategies come together to make up your overall SEO strategy, to create a pretty impressive website with a
When looking for a new accountant, did you know that 72% of potential clients start with an online search? For tax services, that figure increases ever so slightly to 76%, and for loans, it skyrockets to an undeniably huge 90% of financial services clients. The point? Your online presence and
SEO is a broad topic and (contrary to what some people think) not about the odd bit of keyword stuffing inclusion into written text. In reality, SEO strategy efforts need to focus both on on-site SEO and off, and need to form part of a continuous improvement cycle that is
One of the most important components of SEO is keyword research. Keywords guide the direction of your SEO efforts, determine the types of search queries you should look to rank for and differentiate your site from your competitors. But, before you dive into the deep end of keyword optimisation, it’s
There are over 80,000 financial businesses in the UK and – looking at the averages – around 80% of them have a website. That puts the number of companies in financial services vying for online visibility at a whopping 64,000 – which provides a good indication of the level of
The March 2024 Google Core Update was rolled out with the aim of improving search quality by targeting content abuse and promoting original, valuable content, leading to significant changes in site rankings and Google search results. Google wrote: “The March 2024 core update is a more complex update than our
There comes a time in the life of most websites where the organisation responsible for it chooses to overhaul its look, feel and function, whether this be for branding, business direction, user experience (UX) or simply aesthetic purposes. It can be easy for those working on a website redesign project